LATHIFAH, N. IMPLEMENTATION OF EXPERIENTIAL MARKETING IN MARKETING COMMUNICATIONS THE HALLWAY KOSAMBI BANDUNG: Case Study of Experiential Marketing with Experiential Marketing Modules (SEMs) Strategy in Marketing Communications The Hallway Kosambi Bandung. ArtComm : Jurnal Komunikasi dan Desain, [S. l.], v. 4, n. 2, p. 130–136, 2022. DOI: 10.37278/artcomm.v4i2.459. Disponível em: https://jurnalunibi.unibi.ac.id/ojs/index.php/ArtComm/article/view/459. Acesso em: 27 apr. 2026.